Delhi · Since 2009

About Bettino

We're a men's ethnic wear brand in Delhi. Every Pathani suit and kurta pajama set is made in our own workshop, and has been since 2009.

Our story

Made for others. Now made for you.

Then.

Since 2009, we made men's ethnic wear for some of India's most recognised labels.

The shift.

The feedback kept repeating. Nobody could find pieces like ours anywhere else.

Now.

So we began selling direct. As a Pathani suit and kurta pajama maker, we still do it all ourselves.

Under one roof

How it's made

Handcrafted men's ethnic wear for India, made in-house since 2009. Four steps, one workshop. The people who design a piece work under the same roof as the people who stitch it.

Fabric

We choose every cloth ourselves. Nothing is cut until the cloth is right.
Design

Cuts drawn and refined in our own studio. Every size follows our published garment measurements, with 1 inch of ease at the chest.
Tailoring

Stitched by artisans who have spent decades getting it right.
Finishing

Every piece is finished in our own workshop, whether it goes to your door or onto our shelves in Lajpat Nagar.